White Label SEO Services: Scale
Your Agency Without the Overheads

White Label SEO allows you to sell SEO services to your clients under your own brand, while we do all the work in the background. We act as your “invisible” in-house SEO department. We perform the audits, create the content, and build the links, but all deliverables are unbranded or branded with your logo. You maintain the client relationship, and you take the credit for the results.

Absolutely not. We operate under a strict Non-Disclosure Agreement (NDA) and non-compete policy. We are your silent partner. We will never contact your clients, market to them, or try to “poach” them. As far as your clients are concerned, we do not exist. All communication goes through you, ensuring you remain the sole point of contact and authority.

We offer our services to you at a discounted rate, depending on client volume. You are then free to mark up these services to whatever price point fits your agency’s model. Most of our partners add a margin of 50-100% on top of our fee. This allows you to generate significant monthly recurring revenue (MRR) without the overhead costs of hiring, training, and managing an in-house SEO team.

This is the biggest risk for agencies, and we have solved it. Because we operate on a 30-day rolling basis with no long-term lock-in, you are never left out of pocket. If your client cancels their service with you, you simply give us 30 days’ notice to pause or cancel the campaign. This alignment ensures you are never stuck paying for a service you aren’t getting paid for.

Yes. We provide detailed monthly reports that cover rankings, traffic, and many other metrics. These reports are fully “white-labeled,” meaning they come unbranded or can be customised with your agency’s logo and colour scheme. You can simply forward these reports to your client as if you produced them yourself, reinforcing your value to them.

We do not outsource to low-quality offshore “link farms.” All work is conducted by our experienced, UK-based in-house team. This ensures high-quality content, safe link-building strategies, and communication that aligns with UK business hours and standards. You can be confident that the work being done under your brand name is of the highest quality.

Yes. Many of our partners are web designers who build great sites but don’t want to manage ongoing marketing. We can provide you with sales support materials, audit templates, and pitch advice to help you upsell SEO to your existing web clients. We help you turn one-off project fees into long-term monthly retainers.

Yes. You will have a dedicated account manager at Studio 36 Digital who will oversee all your client campaigns. You won’t have to chase different people for different answers. You can treat your account manager as your own “Head of SEO,” available to answer technical questions and help you strategise for your clients.

In practice, they’re two names for the same thing. Both mean we deliver the SEO work in the background while you sell it to your clients under your own brand. You might see “white label SEO” used more often to describe the unbranded deliverables (reports, audits, content), and “SEO reseller programme” used to describe the commercial side (wholesale rates, your markup, recurring revenue). With Studio 36, you get both: fully unbranded fulfilment and a reseller pricing structure that lets you mark up our services by 50-100%. Whichever term you use, the result is the same, you keep the client relationship and the credit, and we stay invisible.