Ecommerce SEO Services
That Drive Real Revenue

Turn browsers into buyers with expert
Shopify & WooCommerce strategies.

UK based team

Work with a dedicated SEO team based in the UK, offering local expertise and reliable support.

Results driven

Our SEO strategies focus on measurable growth and long-term results for your business.

No tie-ins

We don’t lock you into contracts – stay with us because it works, not because you have to.

review starts Trustpilot & Google

Trusted by

Get Your Products Found by Shoppers Ready to Buy

Are You Getting Clicks But No Sales?

Many online stores suffer from “High Traffic, Low Revenue” syndrome. You might rank for generic terms, but if users aren’t adding to cart, you are burning budget. We shift the focus from “vanity traffic” to commercial intent. We target the specific, high-value keywords that consumers use when they are holding their credit card, ensuring every visitor landing on your site is there to buy, not just browse.

Is Technical Bloat Killing Your Rankings?

Ecommerce sites are unique. With thousands of products, faceted navigation, and dynamic parameters, technical issues can spiral quickly. “Duplicate content” and “crawl budget” issues often prevent Google from even seeing your best products. We don’t just blog; we fix the deep technical architecture of your store, handling canonical tags, schema markup, and site speed, ensuring Google indexes your high-margin products first. If the store’s underlying build is beyond a technical fix, our ecommerce website design service rebuilds it properly.

AI & Product Search: The New Shop Window

Shoppers are no longer just browsing; they are asking AI tools to compare products, summarise reviews, and find the best deals.

To drive sales, your products must be the AI’s top recommendation.

Our Answer Engine Optimisation (AEO) strategy connects your store directly to these new buyer journeys. We optimise your product data feeds and schema so when AI suggests a purchase, it points customers to your checkout.

Where we've been featured

What’s Included in our Ecommerce SEO Services

Online stores face unique challenges, from handling thousands of product variants to managing complex site structures. Our monthly packages provide the technical precision and creative strategy required to increase revenue and capture market share.

Transactional Keyword Research

We look beyond generic search volume to find the high-value terms consumers use when they are ready to purchase. By targeting specific product models and “buying intent” phrases, we drive traffic that is statistically more likely to convert into sales.

Authority Building & Digital PR

Gaining links from reputable industry blogs, gift guides, and review sites signals trust to search engines. We secure placements that not only improve your domain authority but also put your products directly in front of active shoppers.

Category & Product Optimisation

Your category pages are your digital aisles. We structure these pages for maximum visibility while writing unique, persuasive descriptions. This prevents duplicate content issues and gives customers the confidence to add items to their cart.

Retail Competitor Analysis

We analyse how top retailers in your niche structure their catalogs and content. This reveals specific opportunities to capture market share, whether through better user experience, clearer pricing structures, or more detailed product specifications.

Technical Architecture & Schema

Large stores often struggle with “crawl budget” due to filters and variants. We manage complex elements like faceted navigation and canonical tags. We also implement Product Schema so prices and stock levels can appear in search results.

Buyer-Centric Content

We create helpful buying guides, comparison articles, and “best of” lists that support the customer journey. This content answers pre-purchase questions and funnels researchers directly toward your high-value category pages.

Award winning, trusted SEO Agency

We’re proud to be recognised as a leading SEO agency by businesses across the UK. With multiple awards, including best nationwide SEO services provider, and top ratings on Trustpilot and Google, our reputation is built on delivering real results.

Our clients value our transparent communication, data-driven strategies and dedication to helping businesses grow online. With over 10 years experience in SEO and a proven track record in delivering results, you can trust us to drive sustainable growth online.

Ecommerce SEO Experts. ROI Obsessed. No Outsourcing.

Studio 36 Digital agency team discussing a client project round a meeting table in a busy office

We Speak Your Platform's Language

Whether you are on Shopify, WooCommerce or a custom build, generic SEO doesn’t cut it. Each platform has unique quirks and technical ceilings. We are a UK-based team of technical experts who understand the code behind your store. We don’t outsource to generalists; you get direct access to specialists who know how to optimise your specific CMS for maximum performance without breaking your checkout flow.

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Clients served

%

Client satisfaction

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Position 1 rankings

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Years of experience

Revenue-First Reporting

We don’t send you reports filled with confusing graphs about “impressions.” You run a store, so we report on what matters: Revenue, Transactions, and ROI. We track the direct impact of our organic campaigns on your bottom line, showing you exactly how much revenue our strategy has generated compared to your investment. We treat your SEO budget like an investment portfolio, constantly reallocating resources to the highest-performing product categories.

Meet our Lead SEO Strategist...

Andrew is the founder of Studio 36 Digital and an advanced SEO specialist with over 10 years of experience helping businesses and brands across the UK improve their online visibility. He holds professional certifications in SEO, including the Ahrefs Certification, and has led data-driven strategies that have significantly increased organic traffic and search engine rankings for clients in a wide range of industries.

Andrew Witts profile image. Director and SEO specialist at Studio 36 Digital

A Full-Funnel Strategy for Store Growth

Category & Product Page Optimisation

Your Category and Product pages are your digital shelf space. We optimise them to work harder. Beyond just basic keywords, we implement advanced “Product Schema” (structured data) to ensure your price, stock status, and star ratings appear directly in Google search results. This increases your Click-Through Rate (CTR) and steals customers from competitors before they even visit your site.

The "Long-Tail" Content Engine

To capture customers early in their buying journey, we build a supporting content strategy that targets “problem-aware” searches (e.g., “best running shoes for flat feet”). We create high-quality buying guides and comparison content that funnels research-traffic directly to your product pages. This establishes your brand as the authority in your niche and builds a remarketing audience you can convert later.

Get started with a FREE SEO audit

We offer a free, no-obligation SEO audit for your website. This includes a review of your keyword rankings, content quality, on-page and off-page SEO, backlinks, and technical issues. You’ll receive a detailed report along with a recommended SEO strategy.

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More features, more reasons to choose us ✨

monthly seo report screenshot

Detailed monthly reports

We believe in complete transparency. Every month, you’ll receive a clear, detailed report showing your website’s progress. This includes web traffic insights, keyword rankings, and performance data from trusted tools like Google Analytics and Google Search Console, so you always know how your campaign is performing.

Powerful SEO tools

Our UK SEO services use industry-leading tools for research, analysis, and reporting. This investment gives us valuable insights into your website’s traffic and competitors, helping us shape strategies that deliver real results for your business.

SEO tools / software logos
client portal screenshot

Dedicated client portal

With Studio 36 Digital, you get access to a dedicated client portal. Easily view invoices, manage your subscription, access your reports, and chat with our team, all in one place.

Our latest Google page 1 rankings

Monthly SEO Packages

Our monthly Ecommerce SEO packages are designed for small and medium-sized online stores. Enjoy fixed, transparent pricing, expert support, and the flexibility to cancel anytime with just 30 days’ notice. Get the essentials for better search visibility and sales, no long-term commitment required.

  • AI Ready
  • No Tie-ins
  • SEO Guarantee

Bespoke

£POA

Free Setup

Custom keywords

Keyword Research

Competitor Analysis

Custom Link Building & PR

On-site Optimisation

Keyword Monitoring

Monthly Reporting

Technical SEO

Blog Optimisation

Custom Content Plan

Dominate

£1099 +VAT/month

Free Setup

up to 100 Keywords

Keyword Research

Competitor Analysis

Link Building (Level 3)

On-site Optimisation

Keyword Monitoring

Monthly Reporting

Technical SEO

Blog Optimisation

Monthly Blog Post

Grow

Popular
£799 +VAT/month

Free Setup

up to 50 Keywords

Keyword Research

Competitor Analysis

Link Building (Level 2)

On-site Optimisation

Keyword Monitoring

Monthly Reporting

Technical SEO

Blog Optimisation

Monthly Blog Post

Starter

£499 +VAT/month

Free Setup

up to 20 Keywords

Keyword Research

Competitor Analysis

Link Building (Level 1)

On-site Optimisation

Keyword Monitoring

Monthly Reporting

Technical SEO

Blog Optimisation

Monthly Blog Post

Recent SEO Case Studies 🎯

We’ve helped businesses across various industries achieve significant improvements in their search rankings, organic traffic, and lead generation. Here are a few examples of our recent results:

Healthcare Clinic

Period:
6 Months
Impression increase:
600%
Click increase:
200%
Location:
London
Outcome:
+359% increase in bookings

Equipment Supplier

Period:
15 Months
Impression increase:
310%
Click increase:
140%
Location:
National
Outcome:
+129% increase in leads

Energy Grant Company

Period:
14 Months
Impression increase:
10200%
Click increase:
4300%
Location:
National
Outcome:
+5460% increase in leads

Highly rated by our clients

Our clients consistently rate us as a top agency to deliver results and drive growth for their businesses online. See our latest feedback on Trustpilot and Google.

"Andrew really helped our brand grow and fixed issues while improving our SEO performance over the few months he was with us. Would definitely recommend to other people looking for great SEO help."

Hannah
UK Clothing Brand
5 star Trustpilot review rating, green stars

"Would highly recommend Andrew at Studio 36 Digital to anyone looking to do more with there website. From start to finish he transformed our companies website to exactly what we wanted it be! Studio 36 are our go to now for all our blog writing, SEO and website content. Thanks again guys."

Marc
Commercial Services Business
5 star Google review rating, gold stars

"These guys are fantastic. I cannot recommend them highly enough. They have technical expertise and a great eye for design. They were a pleasure to work with, and are now my go to for web design."

Bradley
Architect Firm
5 star Google review rating, gold stars

"I have been using Studio36 since 2020 for my business web development and branding. I’m very happy with the service I receive, communication is always quick and work is of a high standard."

Sarah
Health Product Brand
5 star Trustpilot review rating, green stars

"Really recommend Studio 36, they helped us with our SEO campaign and we saw some great rank increases. Andrew even helped optimise some extra keywords and always responded quickly to any questions I had. Would definitely recommend!"

Charlene
Kids Entertainment Brand
5 star Google review rating, gold stars

"We've been using Studio 36 Digital for just over 3 years now and they have provided a great service. They're very price competitive and have secured position one on Google for some very competitive keywords. Highly recommended."

TCG
Pet Care Company
5 star Trustpilot review rating, green stars

"Andrew went above and beyond for us, delivering an absolutely fantastic product to such a high standard. He helped us every step of the way until we were happy with how things looked and performed. Couldn't recommend Studio 36 Digital enough!!"

Jason
Custom Clothing Business
5 star Google review rating, gold stars
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Ready to get started?

Take the first step to better search rankings, increased traffic and more business.

Frequently Asked Questions (FAQs)

How does Ecommerce SEO differ from standard website SEO?

Ecommerce SEO is significantly more complex than standard lead-generation SEO. It involves managing hundreds or thousands of product pages, ensuring they do not compete with each other (keyword cannibalisation), and handling technical challenges like faceted navigation (filtering systems). We focus heavily on “transactional intent”, capturing users who are ready to buy and implementing specific Product Schema so search engines can display your price, stock status, and reviews directly in the search results.

Why should I invest in SEO if I am already running Google Ads?

Google Ads (PPC) are effective but stop generating revenue the moment you stop paying. SEO builds a sustainable, long-term asset. By ranking organically, you lower your overall Customer Acquisition Cost (CAC) and reduce dependency on paid media. Our goal is to get your organic revenue to a level where it rivals your paid channels, giving you a healthier, more profitable business model.

Do you have specific experience with Shopify and WooCommerce?

Yes, we are specialists in both.

  • Shopify: We understand Shopify’s unique URL structure and liquid code limitations. We know how to optimise collections and solve common duplication issues inherent to the platform.
  • WooCommerce: We are experts in optimising the WordPress database for speed (vital for conversion) and managing plugin bloat.

We also support platforms like BigCommerce, Magento, and Wix, tailoring our strategy to the specific technical constraints of your software.

How do you handle "Out of Stock" or discontinued products?

This is a critical area often overlooked. Simply deleting a page for an out-of-stock item deletes its SEO value and frustrates customers. We implement strategic redirects (301s) to point discontinued items to the nearest equivalent category or product, preserving your ranking power. For temporarily out-of-stock items, we use structured data to inform Google and recommend keeping the page live with a “notify me” option to capture emails.

What is your strategy for Product Descriptions and Duplicate Content?

Many stores use manufacturer-supplied descriptions, which means their content is identical to hundreds of other sites. Google penalises this lack of originality. We identify your high-priority products and rewrite descriptions to be unique, benefit-focused, and keyword-rich. We also use “canonical tags” to tell Google which version of a page is the “master” copy, preventing ranking issues from colour or size variations.

Will you make changes to my website design?

SEO and User Experience (UX) go hand in hand. If a site loads slowly or is difficult to navigate on mobile, it won’t rank well or convert visitors into buyers. We will audit your site’s Core Web Vitals and navigation structure. While we primarily focus on the data and content, we will provide actionable recommendations for design tweaks that improve conversion rates, or our technical team can implement these changes for you.

How do you measure success for an online store?

Rankings are good, but revenue is what matters. We integrate with Google Analytics 4 (GA4) to track E-commerce Revenue and Conversion Rates directly attributed to organic search. Our monthly reports show you exactly how much money our SEO efforts are generating, not just how many people visited the site. This ensures our incentives are aligned with your bottom line.

Do I have to sign a 12-month contract?

No. The ecommerce world moves fast, and we believe your agency should be agile too. We operate on a flexible 30-day rolling agreement. We rely on delivering consistent sales growth to keep you as a client, rather than locking you into a long-term contract.

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Ideal for:

Medium to large ecommerce businesses looking for a bespoke approach, enhanced brand authority, recognition and visibility for competitive markets.

Ideal for:

Growing small ecommerce stores that need a faster shop and clearer product pages, with ongoing improvements that increase product views, add to carts, and completed checkouts each month.

Ideal for:

SMEs and multi location retailers selling across regions, combining helpful category and product content, improved navigation, and reputation building to increase organic traffic, conversions, and repeat customers each month.

Ideal for:

Ambitious SMEs and national brands in competitive categories, publishing buying guides and product content at scale, earning coverage on trusted sites, and driving monthly growth in high intent traffic, basket value, and revenue.

Ideal for:

Medium to large businesses looking for a bespoke approach, enhanced brand authority, recognition and visibility for competitive markets.

Ideal for:

Growing small businesses that need a smoother, faster site and regular improvements, for example salons, studios, and local retailers, targeting more visibility, calls, and form enquiries.

Ideal for:

SMEs and multi location small businesses competing across towns and regions, for example estate agents and regional service providers, using helpful content to increase rankings, leads, and sales.

Ideal for:

Ambitious SMEs and national brands in competitive markets, for example franchise groups and national service providers, publishing content at scale and earning coverage to drive monthly growth in traffic and revenue.