Win the valuation before the portal does.
Grow the managed book. No contracts.
Work with a dedicated SEO team based in the UK, offering local expertise and reliable support.
Our SEO strategies focus on measurable growth and long-term results for your business.
We don’t lock you into contracts – stay with us because it works, not because you have to.
Estate agent SEO is the work of getting your own website to rank for the searches vendors and landlords make before they pick an agent: “estate agents in [town]”, “how much is my house worth”, “property management fees”, “letting agents near me”. Rightmove and Zoopla rank for the property searches, and that is fine; they bring applicants. But the instruction, the valuation and the management contract are decided by a different search, and if your site is not on page one for it, a competitor’s is.
Applicant traffic fills viewings and tenancies; it does not grow the business. We build the campaign around the two searches that do: the vendor deciding who to invite round for a valuation, and the landlord deciding who should manage the property. Full management is recurring revenue and builds the value of the agency, so we target self-managing landlords with the compliance questions that make management worth paying for.
Vendors ask ChatGPT and Google’s AI Mode which local agent to use and what fees are normal. Landlords ask what the Renters’ Rights Act means for them. Those answers cite sources and name agencies. Our generative engine optimisation work makes your agency the one recommended and your guides the ones cited.
Monthly campaigns built for sales and lettings together, with valuation requests and landlord enquiries as the measures that matter.
We separate your traffic sources. While we optimise for “houses to rent” to keep occupancy high, our primary focus is targeting high-value “landlord intent” keywords, such as “property management services” and “buy-to-let advice”, to bring new stock into your agency.
Landlords need to trust you with their biggest assets. We manage your Google Business Profile to ensure you dominate the local “Map Pack.” We also highlight your industry accreditations (like ARLA or Propertymark) and reviews to prove you are a compliant agency.
Your “Landlords” page is your digital pitch. We optimise your “Full Management” and “Tenant Find” service pages to clearly articulate your value. We address pain points like rent arrears and compliance, converting casual visitors into signed contracts.
The rental market is hyper-local. We analyse competing agents in your specific postcode areas to see where they are winning. Whether they dominate on “student lets” or “executive rentals,” we identify the gaps to help you capture more market share.
Your site likely pulls property data from a CRM (like Jupix or Reapit). These feeds can often cause technical SEO errors or slow down your site. We ensure your property integration is technically sound, preventing “index bloat” and ensuring available properties are crawled quickly.
The rental sector is ruled by regulation. We create authoritative content on topics like EPC changes, tax rules, and safety compliance. This positions your agency as a knowledgeable expert, attracting landlords who need guidance and professional management.
We’re proud to be recognised as a leading SEO agency by businesses across the UK. With multiple awards, including best nationwide SEO services provider, and top ratings on Trustpilot and Google, our reputation is built on delivering real results.
Our clients value our transparent communication, data-driven strategies and dedication to helping businesses grow online. With over 10 years experience in SEO and a proven track record in delivering results, you can trust us to drive sustainable growth online.
Landlords worry about getting it wrong: Section 21, EICRs, EPC requirements, licensing, deposits. We build landlord hubs that answer those questions plainly, which ranks the site for the searches landlords make and shows them you are the agent who has it covered. The same applies to vendors: clear guides on the selling process, fees and timescales do the trust work before the valuation visit.
+
%
+
+
Accidental landlords and first-time sellers are one audience. Investors building a portfolio and homeowners moving up are another, and they are worth more. Content on rental yields, capital growth areas and the local market reaches investors while they are researching, and reaches vendors before they have shortlisted anyone.
Andrew is the founder of Studio 36 Digital and an advanced SEO specialist with over 10 years of experience helping businesses and brands across the UK improve their online visibility. He holds professional certifications in SEO, including the Ahrefs Certification, and has led data-driven strategies that have significantly increased organic traffic and search engine rankings for clients in a wide range of industries.
Dedicated pages for each thing you sell: free valuations, sales fees, fully managed, rent collection, tenant find. Each targets the commercial search behind it, each has its own enquiry form, and each is built to compete with the online cut-price agents on the thing they cannot offer, which is you knowing the street.
Area guides that cover schools, transport, demand and yields rank for the “living in [area]” and “is [area] a good investment” searches, and they put your agency in front of people before they are ready to move or buy. They also feed the Map Pack: the more Google sees you as the authority on an area, the more it shows you for searches in it. Our guide to local SEO explains the mechanics.
We offer a free, no-obligation SEO audit for your website. This includes a review of your keyword rankings, content quality, on-page and off-page SEO, backlinks, and technical issues. You’ll receive a detailed report along with a recommended SEO strategy.
We'll use your details to prepare your audit and respond to your enquiry. If you tick the box above, we'll also send marketing emails you can unsubscribe from any time. See our Privacy Policy.
At Studio 36 Digital, we believe in full transparency. That’s why every client receives a comprehensive monthly SEO report, no matter which package you choose. These reports give you clear insights into your website’s performance, including traffic, where your visitors come from, search rankings, and new backlinks.
We use the best SEO tools available, such as Google Analytics and Ahrefs, to deliver reliable results. Our investment in top industry software means you benefit from accurate research, competitor analysis, and insightful reporting.
Our client portal puts everything you need in one place. Easily view invoices, check your subscription, access your reports, and chat live with our team.
Our letting agent SEO packages include everything you need to improve search rankings and grow your online visibility, from on-page optimisation and keyword targeting to technical fixes and reporting. No long contracts, no hidden fees, just flexible monthly plans with 30 days’ notice.
Free Setup
Custom keywords
Keyword Research
Competitor Analysis
Custom Link Building & PR
On-site Optimisation
Keyword Monitoring
Monthly Reporting
Technical SEO
Blog Optimisation
Custom Content Plan
Free Setup
up to 50 Keywords
Keyword Research
Competitor Analysis
Link Building (Level 3)
On-site Optimisation
Keyword Monitoring
Monthly Reporting
Technical SEO
Blog Optimisation
Monthly Blog Post
Free Setup
up to 20 Keywords
Keyword Research
Competitor Analysis
Link Building (Level 2)
On-site Optimisation
Keyword Monitoring
Monthly Reporting
Technical SEO
Blog Optimisation
Monthly Blog Post
Free Setup
up to 10 Keywords
Keyword Research
Competitor Analysis
Link Building (Level 1)
On-site Optimisation
Keyword Monitoring
Monthly Reporting
Technical SEO
Blog Optimisation
Monthly Blog Post
We’ve helped businesses across various industries achieve significant improvements in their search rankings, organic traffic, and lead generation. Here are a few examples of our recent results:
Our clients consistently rate us as a top agency to deliver results and drive growth for their businesses online. See our latest feedback on Trustpilot and Google.
"Andrew really helped our brand grow and fixed issues while improving our SEO performance over the few months he was with us. Would definitely recommend to other people looking for great SEO help."
"Would highly recommend Andrew at Studio 36 Digital to anyone looking to do more with there website. From start to finish he transformed our companies website to exactly what we wanted it be! Studio 36 are our go to now for all our blog writing, SEO and website content. Thanks again guys."
"These guys are fantastic. I cannot recommend them highly enough. They have technical expertise and a great eye for design. They were a pleasure to work with, and are now my go to for web design."
"I have been using Studio36 since 2020 for my business web development and branding. I’m very happy with the service I receive, communication is always quick and work is of a high standard."
"Really recommend Studio 36, they helped us with our SEO campaign and we saw some great rank increases. Andrew even helped optimise some extra keywords and always responded quickly to any questions I had. Would definitely recommend!"
"We've been using Studio 36 Digital for just over 3 years now and they have provided a great service. They're very price competitive and have secured position one on Google for some very competitive keywords. Highly recommended."
"Andrew went above and beyond for us, delivering an absolutely fantastic product to such a high standard. He helped us every step of the way until we were happy with how things looked and performed. Couldn't recommend Studio 36 Digital enough!!"
Take the first step to better search rankings, increased traffic and more business.
Studio 36 Digital provides specialist SEO across many industries. Explore our full range of sector expertise.
Estate agent SEO is search engine optimisation for sales and lettings agencies: getting your own website to rank for the searches vendors, landlords, buyers and tenants make locally, so instructions and valuations come to you directly rather than through portals or paid ads. It covers the Google Business Profile and Map Pack, service pages for valuations and management, local area content, compliance guides for landlords, and the technical handling of property feeds.
Sales SEO targets the vendor deciding who to instruct: valuation searches, fee comparisons, “estate agents near me”. Lettings SEO targets the landlord deciding who should manage the property, and the content is about compliance, arrears and the cost of getting it wrong. Most agencies do both, so we run both, with separate targets and separate reporting.
Yes. Fully managed instructions are worth more than let-only and they recur. We build the landlord hub around the reasons self-management goes wrong (compliance, out-of-hours emergencies, arrears, the Renters’ Rights Act) and make the managed service the obvious answer on every page.
Vendors and landlords search within a few miles of the property. We optimise your Google Business Profile for the Map Pack, build the flow of Google reviews, post local market updates, and define your service areas, so when someone sees your board and searches your name, they find a well-reviewed agency that knows the area. Our local SEO services cover it.
Compliance and confidence. Plain-English guides on the Renters’ Rights Act, EPC requirements, EICRs, licensing and deposits for landlords; selling process, fees and timescales for vendors; area guides for everyone. It ranks because it answers the questions people actually search, and it converts because it shows you know your business.
Yes. HMO and student lettings get their own keyword set and their own landlord-side content on yields and licensing. New homes and land get a sales-side campaign aimed at developers and buyers. Each is a separate target, not a line on the main page.
Valuation requests, landlord enquiries, calls to the sales and lettings desks, and local visibility for “estate agent [town]” and “letting agent [town]”, reported monthly and split by sales and lettings. Our guide to measuring SEO results explains how.
Packages start at £399 + VAT a month and go up to £999 + VAT for multi-branch agencies running sales and lettings campaigns together, all on 30-day rolling terms with no long-term contract. Larger groups are quoted individually. The package table above sets out what each includes.
Can't find the answer you're looking for?
Get practical SEO and digital marketing tips that help your business win more customers from Google - straight to your inbox, no jargon.
By subscribing you agree to receive marketing emails from Studio 36 Digital. Unsubscribe any time. See our Privacy Policy.