Restaurant SEO Services: Fill
Tables Without Paying 30% to Apps

Stop paying high commissions.
Drive direct bookings and keep your profits.

UK based team

Work with a dedicated SEO team based in the UK, offering local expertise and reliable support.

Results driven

Our SEO strategies focus on measurable growth and long-term results for your business.

No tie-ins

We don’t lock you into contracts – stay with us because it works, not because you have to.

review starts Trustpilot & Google

Trusted by

Take Back Your Margins 📉

The "Delivery App" Trap

Third-party apps take up to 30% of your order value. While they bring volume, they kill profit. We pivot your strategy to Brand Defence. We ensure that when a customer searches for your restaurant name, your website ranks #1, not Just Eat bidding on your brand keywords. This reclaims the customer relationship and keeps 100% of the revenue.

Fills Seats on Tuesday Nights

Anyone can fill a restaurant on Saturday night. The profit is made on Tuesday. We build “Mid-Week Intent” strategies. We optimise your site for searches like “Best Weekday Lunch Deal,” “Happy Hour Cocktails,” or “Tuesday Steak Night,” driving footfall when your kitchen is open but your tables are empty.

AI & Restaurant Search: The Digital Maître D’

Diners are using AI to decide where to eat, asking tools like ChatGPT and Google about menus, atmosphere and dietary needs, queries like “best gluten-free pizza in [City]” or “quiet romantic dinner spots.”

To fill the tables, you must be the top recommendation.

Our Answer Engine Optimisation (AEO) strategy serves you up as the answer. We optimise your menu data, schema, and local profile so when AI suggests a restaurant, it sends diners to your door.

Where we've been featured

What’s Included in Your Restaurant Strategy

The hospitality industry thrives on visibility and reputation. Our monthly packages are designed to reduce your reliance on high-commission delivery apps and drive direct table bookings. We balance urgent “near me” visibility with the strategic content needed to fill tables during quiet periods and secure high-value group reservations.

Menu-Driven Keyword Research

Diners rarely search for just “restaurant.” They search for cravings. We target specific, high-intent phrases such as “best Sunday roast,” “gluten-free pizza,” or “authentic Thai curry.” This connects you with hungry customers looking for exactly what is on your menu, leading to higher conversion rates.

Local Visibility & "Near Me" Dominance

Most dining decisions are made on impulse using mobile devices. We rigorously optimize your Google Business Profile to ensure you dominate the “Local Pack” and Map results. We ensure your opening hours, location, and contact details are accurate across all directories so diners find you first.

Reputation & Review Management

In hospitality, digital word-of-mouth can make or break a business. We implement strategies to encourage happy diners to leave 5-star reviews and help you showcase your best feedback. A strong rating profile builds immediate trust and encourages new customers to choose your venue over competitors.

Local Hospitality Insights

We analyse the top-performing venues in your area to understand their success. Whether they are capturing the “business lunch” crowd or ranking for “romantic dinner,” we identify their strategies and find opportunities for you to capture that market share and fill your tables.

Mobile-First Menu Experience

Hungry users are impatient. If your menu is a slow-loading PDF, you lose customers. We ensure your website is fast and your menu is easy to read on any smartphone. A smooth mobile experience with clear “Book Now” buttons drives immediate action and reservations.

Schema Markup & Rich Snippets

We speak Google’s language by using advanced code (Schema markup) to highlight your menu items, prices, and star ratings directly in search results. This helps AI and search engines understand your cuisine, giving you a competitive edge in “zero-click” searches and voice queries.

Award winning, trusted SEO Agency

We’re proud to be recognised as a leading SEO agency by businesses across the UK. With multiple awards, including best nationwide SEO services provider, and top ratings on Trustpilot and Google, our reputation is built on delivering real results.

Our clients value our transparent communication, data-driven strategies and dedication to helping businesses grow online. With over 10 years experience in SEO and a proven track record in delivering results, you can trust us to drive sustainable growth online.

We Speak "Covers" & "Average Spend" 🇬🇧

Studio 36 Digital agency team discussing a client project round a meeting table in a busy office

Menu SEO (The Hidden Gem)

Google can’t “taste” your food, but it reads your menu. Most restaurants upload a PDF menu that Google can’t read. We convert your menus into Schema-Marked HTML. This allows you to rank for specific dishes (e.g., “Best Beef Wellington in [City]” or “Vegan Lasagne”), capturing diners with specific cravings before they even choose a venue.

  • Google Maps & “Near Me”: We dominate the “Map Pack” for hungry mobile searchers. By optimising your Google Business Profile with high-quality food photography and “Reserve with Google” integration, we turn searchers into diners in two clicks.

+

Clients served

%

Client satisfaction

+

Position 1 rankings

+

Years of experience

Events & Private Dining

Selling a £10 burger is good; selling a £2,000 Christmas party is better. We build dedicated “Event Silos” to rank for high-value terms like “Private Dining Room [City]” or “Christmas Party Venues.” This attracts the corporate bookers and large groups that drive your most profitable shifts.

Meet our Lead SEO Strategist...

Andrew is the founder of Studio 36 Digital and an advanced SEO specialist with over 10 years of experience helping businesses and brands across the UK improve their online visibility. He holds professional certifications in SEO, including the Ahrefs Certification, and has led data-driven strategies that have significantly increased organic traffic and search engine rankings for clients in a wide range of industries.

Andrew Witts profile image. Director and SEO specialist at Studio 36 Digital

A Strategy for Every Service 🍷

"Vibe" & Occasion Targeting

Diners search by occasion, not just cuisine. We optimise your site for “Vibe Keywords” such as “Romantic Date Night Restaurant,” “Family Friendly with Play Area,” or “Bottomless Brunch.” This matches your venue to the specific intent of the customer, increasing conversion rates.

The "Book Now" Funnel

A hungry user has zero patience. We audit your booking flow. We ensure your “Book a Table” button is sticky on mobile and links directly to a seamless reservation system (OpenTable/ResDiary). We remove the friction, ensuring that a Google search turns into a confirmed cover in under 30 seconds.

Get started with a FREE SEO audit

We offer a free, no-obligation SEO audit for your website. This includes a review of your keyword rankings, content quality, on-page and off-page SEO, backlinks, and technical issues. You’ll receive a detailed report along with a recommended SEO strategy.

Subscribe

We'll use your details to prepare your audit and respond to your enquiry. If you tick the box above, we'll also send marketing emails you can unsubscribe from any time. See our Privacy Policy.

More features, more reasons to choose us ✨

monthly seo report screenshot

Detailed monthly reports

At Studio 36 Digital, we believe in full transparency. That’s why every client receives a comprehensive monthly SEO report, whichever of our restaurant SEO packages you choose. These reports include clear insights into your website’s performance, such as traffic levels, where your visitors come from, your search rankings, and new links to your site.

Powerful SEO tools

We use some of the best SEO tools available, like Google Analytics and Ahrefs, to support our UK SEO services. This allows us to gather valuable information about your website traffic, competitors, and more, helping us make informed decisions for your business.

SEO tools / software logos
client portal screenshot

Dedicated Client Portal

Our dedicated client portal puts everything you need in one place. You can view invoices, check your subscription details, access reports, and chat with our team.

Our latest Google page 1 rankings

Monthly SEO Packages

Our restaurant SEO packages include everything you need to improve search rankings and grow your online visibility, from on-page optimisation and keyword targeting to technical fixes and reporting. No long contracts, no hidden fees, just flexible monthly plans with 30 days’ notice.

  • AI Ready
  • No Tie-ins
  • SEO Guarantee

Bespoke

£POA

Free Setup

Custom keywords

Keyword Research

Competitor Analysis

Custom Link Building & PR

On-site Optimisation

Keyword Monitoring

Monthly Reporting

Technical SEO

Blog Optimisation

Custom Content Plan

Dominate

£999 +VAT/month

Free Setup

up to 50 Keywords

Keyword Research

Competitor Analysis

Link Building (Level 3)

On-site Optimisation

Keyword Monitoring

Monthly Reporting

Technical SEO

Blog Optimisation

Monthly Blog Post

Grow

Popular
£699 +VAT/month

Free Setup

up to 20 Keywords

Keyword Research

Competitor Analysis

Link Building (Level 2)

On-site Optimisation

Keyword Monitoring

Monthly Reporting

Technical SEO

Blog Optimisation

Monthly Blog Post

Starter

£399 +VAT/month

Free Setup

up to 10 Keywords

Keyword Research

Competitor Analysis

Link Building (Level 1)

On-site Optimisation

Keyword Monitoring

Monthly Reporting

Technical SEO

Blog Optimisation

Monthly Blog Post

Recent SEO Case Studies 🎯

We’ve helped businesses across various industries achieve significant improvements in their search rankings, organic traffic, and lead generation. Here are a few examples of our recent results:

Healthcare Clinic

Period:
6 Months
Impression increase:
600%
Click increase:
200%
Location:
London
Outcome:
+359% increase in bookings

Equipment Supplier

Period:
15 Months
Impression increase:
310%
Click increase:
140%
Location:
National
Outcome:
+129% increase in leads

Energy Grant Company

Period:
14 Months
Impression increase:
10200%
Click increase:
4300%
Location:
National
Outcome:
+5460% increase in leads

Highly rated by our clients

Our clients consistently rate us as a top agency to deliver results and drive growth for their businesses online. See our latest feedback on Trustpilot and Google.

"Andrew really helped our brand grow and fixed issues while improving our SEO performance over the few months he was with us. Would definitely recommend to other people looking for great SEO help."

Hannah
UK Clothing Brand
5 star Trustpilot review rating, green stars

"Would highly recommend Andrew at Studio 36 Digital to anyone looking to do more with there website. From start to finish he transformed our companies website to exactly what we wanted it be! Studio 36 are our go to now for all our blog writing, SEO and website content. Thanks again guys."

Marc
Commercial Services Business
5 star Google review rating, gold stars

"These guys are fantastic. I cannot recommend them highly enough. They have technical expertise and a great eye for design. They were a pleasure to work with, and are now my go to for web design."

Bradley
Architect Firm
5 star Google review rating, gold stars

"I have been using Studio36 since 2020 for my business web development and branding. I’m very happy with the service I receive, communication is always quick and work is of a high standard."

Sarah
Health Product Brand
5 star Trustpilot review rating, green stars

"Really recommend Studio 36, they helped us with our SEO campaign and we saw some great rank increases. Andrew even helped optimise some extra keywords and always responded quickly to any questions I had. Would definitely recommend!"

Charlene
Kids Entertainment Brand
5 star Google review rating, gold stars

"We've been using Studio 36 Digital for just over 3 years now and they have provided a great service. They're very price competitive and have secured position one on Google for some very competitive keywords. Highly recommended."

TCG
Pet Care Company
5 star Trustpilot review rating, green stars

"Andrew went above and beyond for us, delivering an absolutely fantastic product to such a high standard. He helped us every step of the way until we were happy with how things looked and performed. Couldn't recommend Studio 36 Digital enough!!"

Jason
Custom Clothing Business
5 star Google review rating, gold stars
Chevron-Up
Chevron-Down

Ready to get started?

Take the first step to better search rankings, increased traffic and more business.

Studio 36 Digital provides specialist SEO across many industries. Explore our full range of sector expertise.

Frequently Asked Questions (FAQs)

Why do I need SEO if I have a strong Instagram/Facebook following?

Social media is fantastic for brand awareness, but it captures people when they are browsing. SEO captures people when they are hungry. When a potential customer searches for “best Italian restaurant near me” or “Sunday roast in [Town],” they have high commercial intent—they are ready to book a table right now. SEO ensures your restaurant is the first one they see at that critical decision-making moment.

Can SEO help reduce the commission we pay to OpenTable or Deliveroo?

Yes. Third-party apps charge high commissions (often per cover or a % of the order). Our strategy focuses on driving traffic directly to your website and your booking engine. By ranking #1 for your brand name and local food terms, we encourage customers to book direct rather than going through an aggregator. This increases your profit margin per table.

What is "Local SEO" and why is it vital for restaurants?

For restaurants, Local SEO is everything. The vast majority of dining searches happen on mobile devices looking for immediate options nearby. We aggressively optimise your Google Business Profile to ensure you appear in the “Map Pack” (the top 3 map results). We manage your opening hours, attributes (e.g., “outdoor seating,” “dog friendly”), and photos to ensure you capture the passing trade and local search traffic.

My menu is a PDF on my website. Is that a problem?

Yes, it is a major SEO issue. Google cannot easily read text inside an image or PDF, and PDFs provide a poor user experience on mobile phones. We convert your menus into HTML text directly on your webpage. We also use “Menu Schema Markup”, special code that helps Google understand your dishes, prices, and dietary options (Vegan/GF). This allows Google to recommend your restaurant when someone searches for specific dishes like “best lasagna near me.”

How do we get more reviews? TripAdvisor is hurting us.

While we cannot delete negative reviews on TripAdvisor or Yelp, we can dilute them. We implement strategies to encourage your happy diners to leave 5-star reviews on Google. Google reviews are the first thing a searcher sees in the Map Pack. A high rating and recent positive feedback are massive ranking factors that directly influence a diner’s choice.

Can you help fill tables on quiet nights (e.g., Tuesdays)?

Yes. We can tailor your content and local strategy to promote specific offers. We use Google Posts (updates on your map listing) to highlight “Mid-week Specials,” “Happy Hours,” or “Set Menus.” By targeting keywords related to “cheap eats” or “mid-week dining,” we help drive footfall during your shoulder periods, not just the busy weekends.

How do you measure success for a restaurant?

We track metrics that relate to covers. We monitor:

  • “Book a Table” Clicks: Traffic going to your reservation engine.
  • “Get Directions” Clicks: People navigating to your restaurant.
  • “Call Now” Clicks: Direct phone enquiries.
  • Menu Views: Engagement with your food offerings.

We provide a monthly report showing exactly how digital search is driving physical footfall.

Do I need a long-term contract?

No. The hospitality industry is fast-paced and margins can be tight. We operate on a 30-day rolling basis. We believe that by helping you fill your restaurant and reduce third-party commissions, we provide enough value to keep you as a long-term partner without locking you in.

Can't find the answer you're looking for?

Is your website actually getting found?

Get practical SEO and digital marketing tips that help your business win more customers from Google - straight to your inbox, no jargon.

By subscribing you agree to receive marketing emails from Studio 36 Digital. Unsubscribe any time. See our Privacy Policy.

Ideal for:

Medium to large ecommerce businesses looking for a bespoke approach, enhanced brand authority, recognition and visibility for competitive markets.

Ideal for:

Growing small ecommerce stores that need a faster shop and clearer product pages, with ongoing improvements that increase product views, add to carts, and completed checkouts each month.

Ideal for:

SMEs and multi location retailers selling across regions, combining helpful category and product content, improved navigation, and reputation building to increase organic traffic, conversions, and repeat customers each month.

Ideal for:

Ambitious SMEs and national brands in competitive categories, publishing buying guides and product content at scale, earning coverage on trusted sites, and driving monthly growth in high intent traffic, basket value, and revenue.

Ideal for:

Medium to large businesses looking for a bespoke approach, enhanced brand authority, recognition and visibility for competitive markets.

Ideal for:

Growing small businesses that need a smoother, faster site and regular improvements, for example salons, studios, and local retailers, targeting more visibility, calls, and form enquiries.

Ideal for:

SMEs and multi location small businesses competing across towns and regions, for example estate agents and regional service providers, using helpful content to increase rankings, leads, and sales.

Ideal for:

Ambitious SMEs and national brands in competitive markets, for example franchise groups and national service providers, publishing content at scale and earning coverage to drive monthly growth in traffic and revenue.