Introduction

Grow your Online Store

Having a presence online is essential for any business in 2021. If you sell products, whether physical or software and downloads, you need potential customers to be able to find your business. 

Any website needs to demonstrate to search engines that the information is relevant, useful and trustworthy. Google, as an example, has made the user experience a top priority in recent years. 

Having what the customer wants to buy is just the beginning. If your website lacks authority, or has a poor experience for users, it won’t be placed high in organic search results. 

Ecommerce SEO Agency

We offer great value Ecommerce SEO Services for your online shop or store. Whether you use WooCommerce, Shopify or another platform, our Ecommerce SEO Agency packages will boost your presence in search engines. 

Our Ecommerce SEO Packages are designed to get the most from your online store. Each and every product you sell online, has the potential to rank indivdually in organic search. If your potential customer is searching Google for a specific product you sell, we want your website to appear high in organic search results.

When you choose Studio 36 Digital for your ecommerce website marketing, you will be in touch with your own Ecommerce SEO Specialist from day one. 

The Basics

Let’s take a look at some of the basic information relating to Ecommerce SEO. 

What is Ecommerce SEO?

SEO stands for search engine optimisation and is the process of  improving a website to enable higher rankings in organic search results

Ecommerce SEO follows the same principle, but is specific to online shops or stores that sell products. Generally, ecommerce SEO is a more involved process which many more factors to consider for optimisation. 

As products and product categories are able to rank independently in search, it’s essential to ensure optimisation of these is built into the SEO strategy. 

Our Process

Before we go about making improvements to your ecommerce store, we need to take a look at the current quality and performance of the website. 

We do this through a thorough SEO audit. Looking at website navigation, ease of use, page loading performance, content and keywords; plus many more factors. 

Once we know how you website looks, we can tailor an individual SEO strategy to grow your website in organic search, helping to drive traffic and sales. 

Ecommerce Statistics

We’ve compiled some recent SEO and online shopping statistics below:

  • 93.5% of global internet users have purchased products online. (OptinMonster)
  • In 2021, ecommerce sales are expected to account for 18.1 percent of retail sales worldwide. (Oberlo)
  • It’s estimated that there will be 2.14 billion global digital buyers in 2021. (Oberlo)
  • 33.6 percent of shoppers look up price comparisons on their mobile device while in a physical store. (Pymnts)
  • On average, only 1.94 percent of ecommerce website visits convert into a purchase. (Oberlo)
  • Users who have a negative experience on a mobile website are 62 percent less likely to purchase from that business in the future. (Think with Google)
  • Longer mobile page load times drastically increase bounces. (Think with Google)
  • By the year 2040, it’s estimated that 95% of all purchases will be made through eCommerce. (Nasdaq)
  • 85% of orders from social media sites come from Facebook. (Shopify)
  • The #1 reason people shop online is that they’re able to buy at all hours of the day. (KPMG)

Ecommerce Platforms we work with

Our agency’s experience in Ecommerce SEO Services means that we are able to work with many popular website platforms. 

We design most Ecommerce Websites using WordPress and the Woocommerce plugin. For this reason, we specialise in SEO for WordPress online stores. We find that Woocommerce is extremely SEO friendly and capable of excellent ranking results in search engines. 

Aside from this we frequently work with businesses using Shopify, Wix, Opencart and Squarespace.

Don’t see your platform listed? No problem. Get in touch and the chances are we’ll be able to help. 

ecommerce website platforms illustration

Ecommerce SEO Services in Detail

Ecommerce SEO isn’t hugely different to SEO on a regular informational or portfolio style website. Take a look at what makes Ecommerce SEO Services different. 

The main difference being the volume of products, pages and categories that require optimisation. Because product demand, product descriptions and pricing can change on a regular basis, Ecommerce SEO requires a more regular review and optimisation.

Aside for your own store quality and optimisation, you’ll undoubtedly have a series of competitors in the same industry, competing for the same products or keywords. Analysing competitors is an important part of the SEO strategy, helping to ensure your website is significantly better than that of your competing stores. 

In recent years, user experience including navigation and page loading performance has become a significant factor. If your website is taking more than 3/4 seconds to load, your bounce rate will be high. Waiting for a website to load is frustrating, and often users will navigate back to search results and choose a competitor’s website. 

For these reasons, our Ecommerce SEO Packages below are a great choice for your online store SEO.

Should you require a more tailored solution, or a much larger Ecommerce website, we can create a bespoke Ecommerce SEO package for you. 

Ecommerce SEO Audit

Sometimes it’s good to know how exactly your ecommerce website is performing, before making a decision about an SEO strategy. 

What are the Google and Bing ranking positions your website holds? Which of your products draw the most traffic from organic search? Are you missing any high volume search terms within your industry?

We can tell you the answer to these questions. Plus details of any technical SEO issues your ecommerce site has, that could be affecting your SEO and ranking positions. 

Simply get in touch, and we’ll carry out a free ecommerce SEO audit on your website! 

ecommerce seo audit illustration

Included in our Ecommerce SEO Packages:

keyword analysis for Ecommerce SEO Services

Keyword Analysis

We provide a detailed analysis of keywords your website currently ranks for, and suggestions based on monthly search volume and competition for each product in your store.

blog optimisation

Blog Optimisation

If your Ecommerce website has a blog, we review your blog posts, optimising each one to rank individually where possible, driving traffic to your website.

link building

Link Building

Our ecommerce SEO agency creates relevant links to your Ecommerce website to increase the authority of your site with search engines, including Google and Bing.

competitor analysis

Competitor Analysis

Our team establish the main competing Ecommerce websites and review keywords and ranking positions.

Ecommerce SEO Services content optimisation

Content Optimisation

We look at your current content, both on your main website and each individual product page. From here we optimise the content including keword useage and text quality.

technical optimisation

Technical Optimisation

We take care of any technical issues found on your website itself or within category or product store pages.

How it works

We Discuss

We want to know about your business, and your goals online.

We get to Work

We get to work optimising your website for organic search results.

You see Results

We create a detailed report, including stats, to share with you each month.

Our Detailed Monthly SEO Reports

We believe in full transparency with SEO reporting. It’s no different for our Ecommerce SEO Services. Each month you will receive a detailed report of progress with your website including traffic, backlinks and ranking positions in organic search. 

monthly seo reports

Ecommerce Client Case Study

We know Ecommerce SEO. What works, and what doesn’t. Take a look at our recent, national SEO campaign for our client, Ribble Technology. 

This particular product was a priority for our client to have ranking highly in search. Our ecommerce SEO agency achieved a page one Google ranking within 3 months. 

Ribble Technology google page 1

Ecommerce SEO Packages & Pricing

Level 1 SEO Packages

Our level 1 Ecommerce SEO Packages are a low cost solution to boosting the presence of your online store with search engines. These foundational packages are perfect for new websites or smaller businesses, looking to boost their website and product sales online. The products you sell online can rank independently in search engines with the correct optimisation strategy. Our monthly SEO Packages include everything needed to increase ranking positions in organic search. 

Level 2 SEO Packages

Looking to boost your Ecommerce website and drive sales to the next level? Our level 2 Ecommerce SEO Packages are designed to increase the authority of your online store with search engines. Including high quality links from authoritative news and relevant blog websites, these packages are designed to boost your ecommerce website for high traffic and competitive search terms. Take a look at our level 2 ecommerce SEO agency packages. 

Ecommerce Package 1
£ 299
+VAT PM
  • Free Setup
  • Free Audits
  • National SEO
  • up to 10 Keywords / Products
  • Keyword Analysis
  • Link Building (DA10+)
  • Content Optimisation
  • Blog Optimisation
  • Monthly Blog Post
  • Competitor Analysis
  • Technical Optimisation
  • Detailed Monthly Reports
  • Support, 7 Days a Week
  • No Contract, Cancel Anytime
Ecommerce Package 2
£ 699
+VAT PM
  • Free Setup
  • Free Audits
  • National SEO
  • up to 30 Keywords / Products
  • Keyword Analysis
  • Link Building (DA20+)
  • Content Optimisation
  • Blog Optimisation
  • Monthly Blog Post
  • Competitor Analysis
  • Technical Optimisation
  • Detailed Monthly Reports
  • Support, 7 Days a Week
  • No Contract, Cancel Anytime
Ecommerce Package 3
£ 999
+VAT PM
  • Free Setup
  • Free Audits
  • National SEO
  • up to 60 Keywords / Products
  • Keyword Analysis
  • Link Building (DA20+)
  • Content Optimisation
  • Blog Optimisation
  • Monthly Blog Post
  • Competitor Analysis
  • Technical Optimisation
  • Detailed Monthly Reports
  • Support, 7 Days a Week
  • No Contract, Cancel Anytime
Popular
Ecommerce Package 1

Level 2

£ 1999
+VAT PM
  • Free Setup
  • Free Audits
  • National / International SEO
  • up to 15 Keywords / Products
  • Press Release Creation
  • Blog / News Site Outreach
  • 1 x Blog Post Per Month
  • Keyword Analysis
  • Link Building (DA30+)
  • Content Optimisation
  • Blog Optimisation
  • Competitor Analysis
  • Technical Optimisation
  • Detailed Monthly Reports
  • Support, 7 Days a Week
  • No Contract, Cancel Anytime
Popular
Ecommerce Package 2

Level 2

£ 2999
+VAT PM
  • Free Setup
  • Free Audits
  • National / International SEO
  • up to 50 Keywords / Products
  • Press Release Creation
  • Blog / News Site Outreach
  • 2 x Blog Posts Per Month
  • Keyword Analysis
  • Link Building (DA30+)
  • Content Optimisation
  • Blog Optimisation
  • Competitor Analysis
  • Technical Optimisation
  • Detailed Monthly Reports
  • Support, 7 Days a Week
  • No Contract, Cancel Anytime

We've got this

Award Winning

We're an Award Winning SEO Agency

Real Results

We get results for our clients

No Commitment

All we ask is 30 days notice

Book an SEO Consultation

Any Questions? Let's Talk!

Book a free SEO consultation. Ask us any questions, and we’ll review your website too. 

SEO Package Features Explained

We focus on 6 main areas with our Ecommerce SEO Services. From experience, these areas cover everything needed to improve the ranking of your online store. Let’s take a look at the features in detail. 

Keyword Analysis

The first thing to consider with any SEO strategy, is keywords. We need to know the right keywords or phrases to target, that are both relevant the products you are selling and draw regular volumes of organic search traffic. 

As part of our Ecommerce SEO Packages, we provide thorough keyword analysis and research. We find the best possible keywords, considering factors including monthly search volume and competition for each. 

Link Building

Ranking high on search engines in 2021 and beyond is about trust. Is your website a trustworthy? One major factor for Google to decide if your website promotes both trust and products / services worth viewing, is backlinks. Backlinks are links from other websites to yours. Generally, good quality websites only link to other websites that are a trustworthy source of the products or information. The more links from quality sources, the more Google and other search engines will value your website. 

As part of our Ecommerce SEO Services, we create backlinks to your website using only Google approved, or ‘white-hat’ techniques. In time backlinks help to boost the authority and presence of your website. 

Content Optimisation

Your website content is what both search engines, and people, use to establish whether the website is the right choice for what is being searched for. Included in on-page optimisation, content can include page text, headings, images and links. 

Our ecommerce SEO agency makes sure that your content, including your store products, are well written, relevant, and contain your related keywords. 

Blog Optimisation

Have a blog section or page for your Ecommerce store? Blogs can be powerful tools to draw traffic to your Ecommerce website. And because of this, the content and optimisation of each post is extremely important. 

We optimise each of your blog posts, while working with you to help ensure each new blog post is ready to be read, and ranked by search engines. 

Blog posts can rank independently in organic search. So, making sure you take full advantage, optimising fully, and linking to your store products is essential. 

We take care of this, thoroughly reviewing each and every post or article, as part of our Ecommerce SEO Packages. 

Competitor Analysis

The chances are, you’ll have competitors for your business type and industry. You’ll most likely know who they are, but we need to perform research to see which competitors rank where, for each product or product category we are optimising. This helps in fine tuning our Ecommerce SEO strategy for your website. 

Technical Optimisation

Every website needs technical optimisation for SEO. However small or large the website is. Ecommerce websites generally need more attention to technical errors, because of the volume of products and pages. 

We crawl your Ecommerce store with our SEO tools, looking for, and fixing and technical errors that may affect your search engine ranking positions. Common errors include; website not secure (no SSL certificate / https:// prefix), broken links, slow page loading speed and redirect problems. 

What our Clients say

See why our clients value us as the best ecommerce SEO company. 

Verified
Very satisfied with the service received. Andrews expertise in seo helped our website to rank on google page 1. He listened to our requirements and was very helpful. I would highly recommend him.
H.Zafar
H.Zafar
2021-03-27
Verified
We came to studio 36 for our seo needs. After wanting a better site Andrew made this all possible he worked with us until everything was just the way we wanted it. I can’t recommend him and this company enough.
Hardip Malhi
Hardip Malhi
2021-03-07
Verified
Would recommend to anyone who needs help getting their SEO sorted or off the ground.
Tom Race
Tom Race
2021-02-19
Verified
Been an absolute pleasure dealing with Andrew creating my new website. He understood the brief immediately and was very patient with the various changes I needed to make. Everything was handled so quickly and efficiently from the start, from initial design through to all the alterations to get it just the way I wanted it. Very pleased with the service, highly recommend.
Dario Valente
Dario Valente
2021-02-11
Verified
100% would recommend. Andy created exactly what I was hoping for with the brief I gave and is very easy to communicate with if I have any ongoing updates/queries with my site now. Very happy with the end product and service provided!
Amelia Duxbury
Amelia Duxbury
2020-12-21
Verified
We loved working with Studio 36 and Andrew, and are still a client now. We'd highly recommend them for quick and quality work, and their expertise in SEO. We're happy to give 4-5 stars
F&G Funnel Mechanics
F&G Funnel Mechanics
2020-09-16
Verified
Andy, Is very patient and listens well to your requirements
Taybridge Associates
Taybridge Associates
2020-08-20
Verified
Fantastic service, well priced and explained fully in terms I can understand! Highly recommended.
David T
David T
2020-05-20
Verified
Great service on website and seo services ??
Darryn Reeves
Darryn Reeves
2020-01-10
Verified
Andrew created a website for our small business in hospitality. He did an excellent job, we got exactly what we asked for. He was pleasant and easy to communicate with. Would definitely recommend using his services. Jennifer Ingleton, North Yorkshire
Jennifer Witts
Jennifer Witts
2020-01-04

Our SEO Tools

We don’t mess about when it comes to using the right tools to rank websites with our Ecommerce SEO Services. We invest heavily in the best tools and software to analyse and optimise websites to the highest standard. There’s no room for guesswork in SEO, so we do it right from the start. Here’s some of our main tools and resources we use in our packages:

Ecommerce SEO Services FAQ

SEO stands for Search Engine Optimisation, and involves the adaptation of a website to help increase ranking in search engines for organic (non-paid) listings. Ecommerce SEO is much the same, but tailored to an online store. Both products and category pages are able to rank independently in search engines.

A timeframe for SEO can vary depending a lot of factors. For example, the size of your website, quality of content and amount of products listed will all affect the time to see results. Generally, you can expect to start seeing results in 3-6 months. 

Ecommerce SEO is generally more expensive than SEO for a portfolio or informational website. This is mainly due to the time and resources needed to make proper optimisations. Ecommerce SEO usually ranges from £500 to £5000+ per month, depending on the agency, website size, and search engine competition. Our affordable ecommerce SEO packages start at just £299 per month. 

We offer Ecommerce SEO primarily for the popular Shopify platform and the Woocommerce extension of WordPress websites. Our ecommerce SEO agency does offer optimisation for other platforms including Opencart, Wix and Squarespace. Please ask us for details. 

Yes! We offer regular Ecommerce SEO Services reporting at the end of each and every month you have a subscription with us. If you have any questions about your report, please get in touch and we can arrange a call to discuss. 

At Studio 36 Digital, we are a small team of ecommerce SEO specialists. From day one, you will be in touch with your own ecommerce SEO consultant. No swapping and changing, just one dedicated specialist to discuss your website SEO. 

Get in touch

Contact us today to see how we can boost your business online, with our ecommerce SEO agency packages.