Car Dealer Website Design:
Sell More Cars, Pay Less Commission

Stop paying monthly platform fees.
Sell more cars with a website you own.

UK based team

Work with a dedicated small team of web designers based in the UK. We don't outsource.

Fast hosting

Fast, secure cloud hosting with UK-based servers. No shared hosting with unreliable speeds.

Ongoing support

Our support doesn't stop at the launch of your website. We're here to help at any point.

review starts Trustpilot & Google

Trusted by

Is Your Website Just an Auto Trader Clone? 📉

The Platform Rental Trap

Many dealers pay £500+ a month for a “template” site from a large provider. You don’t own it. If you leave, you lose everything. We build on WordPress, meaning you own the asset. No monthly rental fees, no per-listing charges. You keep your data and your profits.

Auto Trader Feed Integration

Double-keying stock is a waste of time. We build custom Vehicle Feed Integrations. When you update your stock in your DMS (Dealer Management System) or Auto Trader, your website updates automatically. We sync your images, prices, and specs in real-time, so you never sell the same car twice.

Where we've been featured

Included in our Car Dealer Web Design Services

Discover everything you need for a professional, high-performing car dealer website. Our comprehensive service covers design, branding, SEO, and ongoing support, giving you the tools to build your online presence.

Responsive Web Design

Your website adapts seamlessly to desktops, tablets, and smartphones for a smooth browsing experience.

Branding & Colours

Designed to match your brand identity with your logo, colours, and style for a professional look.

Domain Name & Email

Includes a custom domain and email address to give your business a professional online presence.

SEO

Built with clean code and optimised content to support strong search engine performance.

SSL Certificate

Secured with SSL to protect visitor data and build trust with your audience.

Optimised for Speed

Fast hosting and code optimisation ensure quick load times and reliable performance.

Social Links

Integrated links to your social media profiles with branded icons for easy connection.

Contact Forms

Custom forms designed to make it simple for customers to get in touch with you.

Ongoing Support

Guidance and help available after launch to keep your website running smoothly.

A web design company that delivers

Our clients come to us for clean design, clear communication, and a fantastic end result – and that’s exactly what we deliver. As a UK-based website design company with over 10 years of hands-on experience, we’ve worked with businesses of all sizes to create custom websites that not only look professional but generate leads, calls, and sales.

Trust Sells Cars 🇬🇧

Studio 36 Digital agency team discussing a client project round a meeting table in a busy office

Finance & Part-Ex Calculators

Modern buyers want monthly figures, not cash prices. We integrate Finance Calculators (Codeweavers, Evolution, etc.) directly into your vehicle detail pages. We also build “Value My Car” forms that capture high-quality part-exchange leads before the customer even visits your forecourt.

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Websites completed

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Client satisfaction

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Bespoke designs

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Years of experience

FCA Compliance Built-In

Selling finance requires strict compliance. We ensure your site meets FCA Guidelines regarding Representative APRs and “Status Disclosure” footers. We build trust triggers (reviews, warranty badges, AA/RAC approvals) right next to the “Enquire Now” button to reduce friction.

A Digital Showroom That Converts 🚘

Search Filters That Work

Buyers don’t browse randomly; they filter. We build advanced Faceted Search (Make, Model, Fuel Type, Monthly Budget). We ensure your mobile filters are thumb-friendly, allowing users to drill down from “Audi” to “A3 S-Line” in seconds.

Video & Virtual Tours

Static images are dying. We optimise your site for Video Walkarounds. You can embed YouTube or Vimeo tours directly into the image gallery. This “Virtual Test Drive” increases time-on-page and builds the confidence needed for distance sales.

Book a Call with a Web Design Specialist

Schedule a friendly, no-obligation call with one of our UK-based web design experts. Find out more about how we can help your business succeed online and ask any questions you have. No jargon, just clear, practical advice tailored to your needs.

More features, more reasons to choose us ✨

graphic representation of a CMS, file types shown floating about laptop keyboard.

WordPress CMS (Dealer Edition)

Manage stock easily. We customise the WordPress dashboard specifically for dealers. You get a “Vehicles” tab where you can easily add stock, upload photo galleries, and mark cars as “Reserved” or “Sold” with one click.

Scalable Inventory

From 20 to 200 cars. Start with a small lot? No problem. Our database architecture is built to handle unlimited listings without slowing down. Whether you have 10 hatchbacks or 500 SUVs, your site remains lightning-fast.

agency team working on web development on a desktop computer
client portal screenshot

Client Portal Access

Track your build. Dealers are busy. You don’t have time for endless emails. Our secure Client Portal lets you track the website build, approve designs, and chat with your developer in one place.

Recent website designs

Web design packages

Our web design packages are designed to make getting your business online straightforward and affordable. Whether you’re a start-up or looking to refresh your existing site, we offer flexible options to suit your needs.

  • UK-based designers
  • 1st year hosting included
  • Ongoing support

Bespoke

from
£POA

Website Design & Build

Custom Products & Features

Unlimited products

SEO Setup

Fast UK Hosting

Custom Domain Name

Custom Emails

SSL Certificate

Backend Access

Ongoing Support

Package 3

from
£1899 +VAT

Website Design & Build

up to 300 Products Added

Unlimited products

SEO Setup

Fast UK Hosting

Custom Domain Name

5 Custom Emails

SSL Certificate

Backend Access

Ongoing Support

Package 2

from
£1099 +VAT

Website Design & Build

up to 100 Products Added

Unlimited products

SEO Setup

Fast UK Hosting

Custom Domain Name

3 Custom Emails

SSL Certificate

Backend Access

Ongoing Support

Package 1

from
£799 +VAT

Website Design & Build

up to 20 Products Added

Unlimited products

SEO Setup

Fast UK Hosting

Custom Domain Name

1 Custom Email

SSL Certificate

Backend Access

Ongoing Support

Highly rated by our clients

Our clients consistently rate us as a top agency to deliver results and drive growth for their businesses online. See our latest feedback on Trustpilot and Google.

"Andrew really helped our brand grow and fixed issues while improving our SEO performance over the few months he was with us. Would definitely recommend to other people looking for great SEO help."

Hannah
UK Clothing Brand
5 star Trustpilot review rating, green stars

"Would highly recommend Andrew at Studio 36 Digital to anyone looking to do more with there website. From start to finish he transformed our companies website to exactly what we wanted it be! Studio 36 are our go to now for all our blog writing, SEO and website content. Thanks again guys."

Marc
Commercial Services Business
5 star Google review rating, gold stars

"These guys are fantastic. I cannot recommend them highly enough. They have technical expertise and a great eye for design. They were a pleasure to work with, and are now my go to for web design."

Bradley
Architect Firm
5 star Google review rating, gold stars

"I have been using Studio36 since 2020 for my business web development and branding. I’m very happy with the service I receive, communication is always quick and work is of a high standard."

Sarah
Health Product Brand
5 star Trustpilot review rating, green stars

"Really recommend Studio 36, they helped us with our SEO campaign and we saw some great rank increases. Andrew even helped optimise some extra keywords and always responded quickly to any questions I had. Would definitely recommend!"

Charlene
Kids Entertainment Brand
5 star Google review rating, gold stars

"We've been using Studio 36 Digital for just over 3 years now and they have provided a great service. They're very price competitive and have secured position one on Google for some very competitive keywords. Highly recommended."

TCG
Pet Care Company
5 star Trustpilot review rating, green stars

"Andrew went above and beyond for us, delivering an absolutely fantastic product to such a high standard. He helped us every step of the way until we were happy with how things looked and performed. Couldn't recommend Studio 36 Digital enough!!"

Jason
Custom Clothing Business
5 star Google review rating, gold stars
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Frequently Asked Questions (FAQs)

How is your web design different from the large automotive platforms?

The main difference is ownership. Most large automotive web providers operate on a “rental” model (SaaS), where you pay a high monthly platform fee forever. If you stop paying, your website disappears. At Studio 36 Digital, we build your website on an open platform and hand over the keys. You own the code, the design, and the data. You pay for the build, not a lifetime lease.

Does the website integrate with AutoTrader and my DMS?

Yes. We know that double-keying stock is a waste of time. We integrate directly with AutoTrader Connect and major Dealer Management Systems (DMS). This means when you add a car to your DMS or AutoTrader, it automatically appears on your website with all the correct images, specs, and pricing. When you mark it as sold, it is removed from the site instantly.

Can you integrate Finance Calculators (e.g., Codeweavers/MotoNovo)?

Absolutely. Selling the “monthly payment” is just as important as selling the car. We can integrate finance widgets from providers like Codeweavers, Evolution Funding, or MotoNovo. This allows customers to adjust their deposit and term to see a live monthly price (PCP/HP) directly on the Vehicle Detail Page (VDP), and even apply for finance online.

Will the website help me rank on Google?

Yes. This is our biggest advantage. Many car dealer “template” sites are built with bloated code that Google struggles to read. As an SEO agency first, we build websites that are fast, mobile-responsive, and structured for search. We optimise your URL structures (e.g., /used-cars/ford/focus) and implement Vehicle Listing Schema to give you the best chance of outranking local competitors and aggregators.

Can customers "Reserve Online" or value their Part-Exchange?

Yes. We build sites that generate leads, not just display pictures. We can implement:

  • Reserve Online: Take a Stripe/PayPal deposit to hold a car.
  • Part-Exchange Valuations: Plugins that give customers an instant guide price for their trade-in.
  • Test Drive Booking: Simple forms that drop leads directly into your inbox or CRM.

Is the website mobile-friendly?

Over 80% of car browsing happens on mobile phones. We design “mobile-first.” We ensure that your vehicle gallery uses “swipe” gestures, the “Call Us” buttons are sticky at the bottom of the screen, and the finance calculators are easy to use with a thumb. We reduce friction to make sure mobile visitors turn into showroom appointments.

Do you support "Sold" stock strategies?

Yes. Deleting sold cars immediately can hurt your SEO (creating 404 errors). We can configure your site to keep sold listings live for a short period, marked clearly as “Sold,” but showing “Similar Vehicles” below. This keeps the user on your site and preserves the ranking power of that page, helping you sell your next Ford Fiesta.

Is there a long-term contract?

No. Once the website is built and paid for, it is yours. We offer optional monthly support packages for hosting, SEO, and maintenance, but these are on a flexible 30-day rolling basis. We don’t lock you into the expensive 24-month contracts that are standard in the automotive industry.

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Ideal for:

Medium to large ecommerce businesses looking for a bespoke approach, enhanced brand authority, recognition and visibility for competitive markets.

Ideal for:

Growing small ecommerce stores that need a faster shop and clearer product pages, with ongoing improvements that increase product views, add to carts, and completed checkouts each month.

Ideal for:

SMEs and multi location retailers selling across regions, combining helpful category and product content, improved navigation, and reputation building to increase organic traffic, conversions, and repeat customers each month.

Ideal for:

Ambitious SMEs and national brands in competitive categories, publishing buying guides and product content at scale, earning coverage on trusted sites, and driving monthly growth in high intent traffic, basket value, and revenue.

Ideal for:

Medium to large businesses looking for a bespoke approach, enhanced brand authority, recognition and visibility for competitive markets.

Ideal for:

Growing small businesses that need a smoother, faster site and regular improvements, for example salons, studios, and local retailers, targeting more visibility, calls, and form enquiries.

Ideal for:

SMEs and multi location small businesses competing across towns and regions, for example estate agents and regional service providers, using helpful content to increase rankings, leads, and sales.

Ideal for:

Ambitious SMEs and national brands in competitive markets, for example franchise groups and national service providers, publishing content at scale and earning coverage to drive monthly growth in traffic and revenue.